Taste Wine Bar & Market

Brand Campaign + Design

Overview

I created the Taste logo years ago.

In 2022 I was contacted by the owner, the wine shop is opening and needed branding and marketing materials.

I was happy to take on the project and grow the brand that started with one logo.

 

I began with a style guide to have a clear vision of photography style, fonts and the tone of the brand. From there I followed the design of the logo, simple black and white branding with colorful images so the wine is the star.

 

Taste now has t-shirts, table tents, sandwich boards, custom gift card envelopes, deli menus, wine labels, advertising flyers and digital ads.

Logo & Style Guide

Taste started with a logo and an idea, I created the brand guide to give direction to the brand.

Taste Logo and Style Guide

Shop Design

I worked with the interior designer to extend the brand into the shop space.

Picture of Taste Wine Bar Picture of Taste Wine Bar Picture of Taste Wine Bar Picture of Taste Wine Bar

PowerPoint Template

The owner had to present to the owners of the property, here are a few slides from the PowerPoint.

PPT Slide PPT Slide PPT Slide PPT Slide

Vinoversity

Vinoversity is a rewards program that gives customers discounts and benefits for each wine they sample.

I created a booklet to track and comment about each wine with a diploma given when all the wines are sampled.

Picture of Vinoversity Picture of Vinoversity Picture of Vinoversity Picture of Vinoversity
Social Media Post Social Media Post Social Media Post

Wine Card

Taste has machine dispensers that a customer can choose the amount of wine in each pour, this is the card used.

Taset Wine Card
Taste T-Shirt Taste T-Shirt Taste T-Shirt
Taste T-Shirt